Hierarchy of Customer Retention Needs.
Services
07.
Automated
- Intelligent, Predictive, Automated Scalable Customer Retention Systems
- Behavioral Triggered Campaign Design
06.
Predictive
- Customer Future Value Prediction
- Customer Churn Prediction
05.
Intelligence
- High LTV Psychographic Segmentation
- Customer Friction Assessment
04.
Marcom Relevance
- LTV Enhancement Campaigns
- Customer Journey / State mapping
03.
Customer Insights
- ML Driven Customer Insights
- Advanced Analytics
02.
Data Enrichment
- Customer Data Gaps Assessment
- First Party Data Enrichment Campaigns
01.
Foundational Data
Structure
- Data Architecture and Stack Audits
- Data Unification, Centralization Services
Services
07.
Automated
- Intelligent, Predictive, Automated Scalable Retention Systems
- Behavioral Triggered Campaign Design
06.
Predictive
- Customer Future Value Prediction
- Customer Churn Prediction
05.
Intelligence
- High LTV Psychographic Segmentation
- Customer Friction Assessment
04.
Marcom Relevance
- LTV Enhancement Campaigns
- Customer Journey / State mapping
03.
Customer Insights
- ML Driven Customer Insights
- Advanced Analytics
02.
Data Enrichment
- Customer Data Gaps Assessment
- First Party Data Enrichment Campaigns
01.
Foundational Data Structure
- Data Architecture and Stack Audits
- Data Unification, Centralization Services
01.
Having information in disparate systems makes it impossible to build the critical tools and frameworks you need to get the most out of your customers. If your data is fragmented in different systems, we can centralize and structure the data to make it useful and ideally machine-readable.
Services:
- Data Architecture and Stack Audits
- Data Unification, Centralization Services
02.
Enriched data is an essential step to understand your customers truly. Customers’ choices are rarely simple,
and we spend a lot of time creating differentiation,
leading to highly nuanced customer behavior.
Services:
- Customer Data Gaps Assessment
- First Party Data Enrichment Campaigns
03.
Knowing your customer’s recent actions with your company is vital in knowing your customer’s state. Every interaction with your customer is an opportunity to learn and serve your customers a little better, improving your product and company in the process.
Services:
- High LTV Psychographic Segmentation
- Customer Friction Assessment
04.
Understanding your customer’s state and properly segmenting your messages is key to showing your customers you know them and care.
Services:
- LTV Enhancement Campaigns
- Customer Journey / State mapping
05.
Knowing the preceding events for different customers in different states before the action will help you recognize the antecedent actions.
Services:
- ML Driven Customer Insights
- Advanced Analytics
06.
Predictions take what you understand about your customer’s actions and predict the probability of a future event.
Services:
- Customer Future Value Prediction
- Customer Churn Prediction
07.
Automating your communication efforts allows customer retention marketing managers to move from the constant cycle of campaign production to more strategic and efficient use of their time.
Services:
- Intelligent, Predictive, Automated Scalable Customer Retention Systems
- Behavioral Triggered Campaign Design